Subscribe to Updates

    Get the latest news as they happen

    What's Hot

    Tinubu expresses delight with cash equivalent to 100000 USD, houses, national honour on Super Falcons

    July 28, 2025

    Tinubu expresses delight with cash quivalent of 100,000 USD, houses, national honour on Super Falcons

    July 28, 2025

    Super Falcons arrive Aso Villa after historic WAFCON win

    July 28, 2025
    Facebook Twitter Instagram
    Megastar Magazine
    • Politics

      SDP places ban on El-Rufai for 30 years

      July 28, 2025

      LG Election: Sanwo-Olu swears in LG chairmen, vc

      July 28, 2025

      New APC Chairman: Humanitarian Affairs Minister, Nentawe Yiltwada takes charge as leader

      July 24, 2025

      APC to hold NEC meeting in Presidential Villa, appoint new Chairman

      July 23, 2025

      Igbinedion Wins APC Ovia Bye-election’s Ticket, Heads for House of Representative

      July 20, 2025
    • Entertainment
      1. People
      2. Events
      3. Fashion
      Featured
      News July 25, 2025

      Miss Tourism Africa and Mister Tourism International 2025 to hold in Plateau

      Recent

      Miss Tourism Africa and Mister Tourism International 2025 to hold in Plateau

      July 25, 2025

      Kaduna Film Festival’s 8th edition with purpose of being change agent

      July 25, 2025

      Spotify: Wizkid emerges first African artist to reach 9 billion streams      

      July 25, 2025
    • Business

      The Alternative Bank Leads 300-Strong March to Combat Plastic Pollution in Lagos

      July 28, 2025

      Tinubu, a Listening Leader with Policies in Favour of Private Sector — Dangote

      July 28, 2025

      Union Bank Rewards Customers with ₦5 Million Each in Save and Win Palli Promo Season 4 Grand Finale

      July 28, 2025

      Verve Goodlife Promo returns, promises exciting cashbacks

      July 26, 2025

      Elumelu promises N25 billion to support Lagos food initiative

      July 24, 2025
    • Health

      LASEPA, UNIDO, Japan govt unite to train food vendors, waste workers in Ikorodu to fight epidemic

      July 26, 2025

      JDPC sets up Trauma Centre for victims of attacks in Plateau

      July 16, 2025

      Healthcare centre named after Remi Tinubu in Lagos

      July 11, 2025

      First Lady, Oluremi Tinubu inaugurates 30-bed Primary Health Centre in Lagos

      July 10, 2025

      Sterling Bank recognised for 2025 Nigerian Healthcare Excellence Awards

      July 4, 2025
    • Culture

      Rite Foods Powers Ojude Oba Festival, Adds Colour to its Festivities, Reinvigorates Participants with Its Award-winning Brands

      June 11, 2025

      Glo Celebrates 20-Years Of Showcasing Ojude Oba To The World With Gifts Of Cars, Tricycles And More

      June 9, 2025

      House Of Adron Illuminates Ojude Oba Festival With Grandeur, Honours Awujale Of Ijebuland

      June 8, 2025

      Ijebu Ode aglow with grandeur, culture at Ojude Oba festival

      June 8, 2025

      2025 Durbar Festival: Crowd gather in Ilorin to celebrate in grand style

      June 8, 2025
    • Lifestyle

      TOOF Champions a Defining Moment for Nigerian Art at Old Masters by Future Masters Exhibition

      July 23, 2025

      What Would an African SDG Treaty Look Like?

      July 21, 2025

      Golden Jubilee: Makinde lauds Alaafin at 50th celebration

      July 17, 2025

      Beware: Almost got Initiated into witchcraft on internet – Olayode

      July 16, 2025

      Destiny, Endurance and Victory of Oba Sikiru Adetona, the Awujale of Ijebuland

      July 15, 2025
    • Sports

      Tinubu expresses delight with cash equivalent to 100000 USD, houses, national honour on Super Falcons

      July 28, 2025

      Tinubu expresses delight with cash quivalent of 100,000 USD, houses, national honour on Super Falcons

      July 28, 2025

      Super Falcons arrive Aso Villa after historic WAFCON win

      July 28, 2025

      I love staying close to people naturally – Osimhen

      July 28, 2025

      Euro 2025: England’s remarkable victory presents triumph for ‘incredible’ Wiegman

      July 28, 2025
    • Contact
    YouTube Facebook Instagram WhatsApp
    Megastar Magazine
    Home»News»BUILDING A COMMUNITY AND CONNECTING THROUGH STORYTELLING – THE JOURNEY OF SALEM KING
    News

    BUILDING A COMMUNITY AND CONNECTING THROUGH STORYTELLING – THE JOURNEY OF SALEM KING

    Ifetayo AdeniyiBy Ifetayo AdeniyiJuly 25, 20236 Mins Read
    Facebook Twitter Pinterest LinkedIn WhatsApp Reddit Tumblr Email Telegram
    Share
    Facebook Twitter WhatsApp Telegram Email

     BUILDING A COMMUNITY AND CONNECTING THROUGH STORYTELLING – THE JOURNEY OF SALEM KING

    In the digital age, social media platforms have become more than just avenues for sharing photos and updates. It has become a space where communities of like minds are built. Among these platforms is Instagram, an empowering social networking app that has become a home for creators and users who enjoy expressing themselves in new ways.

    With social media empowering self-expression, changing the direction of human needs, and encouraging an engaging means of interaction, the rapid rise of the Creator Economy remains a ripple effect celebrated globally.

    Today, the growth of the Creator Economy has empowered creators and fans to not only shape popular culture but define it. Content creators build online communities around shared interests, bringing people together, building businesses, creating jobs and livelihoods, and reaching audiences they could never have reached. One such creator is Salem King, a Nigerian content creator who started making content as an escape from his sales and marketing role in the real estate industry. In the process, he saw a community naturally form around everything he shared.

    Creators and fans have always had a hand in shaping popular culture, but in 2023, they’ve begun to define it. With new creative tools and features emerging daily on Instagram, audience expectations and young creators are evolving, passions are being discovered, and thriving communities are built around shared interests.

    Salem’s journey to becoming a Digital Creator in the Creator Economy began in 2019 when he decided to publish his first of 30 videos in 30 days. While sharing his early days on Instagram, Salem said, “I didn’t know this was a strategy for community-building and swift growth on Instagram at the time, but I just wanted to push myself to break out of my comfort zone. I had 1,500 followers then, but in those 30 days, my following went from 1,500 to 5,000 with just 21 posts. People loved what I was sharing, and I went from being a regular Instagram user to someone who was getting hundreds of comments on a post. I was so motivated to keep going and didn’t stop. About a year into making content, I figured out how to monetize and create systems around making content. I figured I’d give more attention to this thing that I’d come to love very much.”

    “I have had a few posts that went viral, but I can’t pinpoint any particular one that made me “blow”. I’ve had high points, though. One time, Don Jazzy liked my video. I don’t know how he found it, but he liked it enough to share it on his page. It was a big moment for me. But every other thing has been slow, steady, and consistent,” Salem added.

    Like millions of Digital Creators worldwide, Salem discovered empowerment, community, and new ways to express himself through Instagram. According to Salem, “The first time I ever attended a class on how to grow on social media was for Instagram. I was also really enjoying Instagram stories. It was the first place I started posting to, and I loved that the post would disappear after 24 hours which meant low commitment. It was from Instagram stories that I started making content for a wider audience. Instagram made sense for the kind of content I wanted to make. Naturally, my inspiration came from people enjoying the things I enjoyed. People started asking about my process, how I made my videos, edited them, and how I could give so much value within a short time. Soon enough, I began coaching people on such topics, and after a few months, I started getting the attention of brands who would reach out to promote products and such.”

    With a growing Instagram community of over 133 thousand followers, Salem King continues building solid connections and unlocking endless growth opportunities through Instagram. While speaking about his Instagram community and how the app has changed his everyday life, Salem said, “Without my community, there’s no Salem King. I genuinely care about my community, and I relate with them accordingly. The number in my bio isn’t just a number. I’m thinking of every single person. When I started making content, I would respond to every comment. In a post of 500 comments, 250 of those could be mine. And I did so from a place of gratitude. I felt like, “Wow, someone took 60 seconds out of their day to watch and comment on my video? Thank you.” Sometimes I’d look at the commenter’s profile so I could respond in a personal way. This habit endeared some people to me because sometimes I’d run into someone in person, and they’d say, “I’ve been following you since 2019, and I love your content.” I respond to comments because the least I can do is engage back.”

    Although the down-to-earth digital creator confirmed that he connects with people easier on Instagram, he acknowledged that he still faces challenges as an Influencer in the Creator Economy, including the ease of access to international markets. From Salem’s point of view, “Living and making content in Nigeria has limited my primary audience to mainly Nigerians. It’s a challenge because the world is increasingly a global village, and I’m still figuring out how to navigate and breakthrough. I’m combating this by strategically collaborating with more creators worldwide and maintaining close relationships with international brands and audience members from other parts of the world.”

    Through its interactive features, Instagram has become an online muster point globally where active users can connect with more people, build influence, and create compelling content that’s distinctly theirs, ultimately nurturing an online community and bringing the world closer together. For Salem, Instagram Stories is a feature he enjoys as it helps him stay close to his audience and allows him to show his life in a way he doesn’t have to overthink. “It’s great for community building and selling digital products”, he said.

    In May 2023, a Statistica report revealed that out of the 12.2 million Instagram users in Nigeria, 37 per cent are between ages 25 and 34, and 32.8 per cent are 18 to 24. As more African creatives use Meta technologies like Instagram to share their creativity and express themselves, many more teens and young adults leverage the app daily to connect to the people and things they love. While discussing what he considers when engaging his young audience, Salem said, “It’s about what they find valuable and need to see or hear but cannot give themselves. I present myself as a solution in those spaces, tell great stories in relatable ways, and figure out a way to invite people into these stories without taking them out of theirs.”

    With great followership on Instagram, he has worked with notable brands like Spotify, MTN, Jumia, and Meta.

    Guardian.ng

    Share. Facebook Twitter Pinterest LinkedIn WhatsApp Reddit Tumblr Email
    Previous ArticleTribunal nullifies LP candidate’s election, declares PDP’s Elumelu winner
    Next Article Osimhen wants Napoli stay – Garcia
    Ifetayo Adeniyi
    • Website

    Adeniyi Ifetayo Moses is an Entrepreneur, Award winning Celebrity journalist, Luxury and Lifestyle Reporter with Ben tv London and Publisher, Megastar Magazine. He has carved a niche for himself with over 15 years of experience in celebrity Journalism and Media PR.

    Related Posts

    News July 28, 2025

    We’ll create 2m jobs following Social Housing Programme – FG

    News July 28, 2025

    NYSC releases Batch ‘B’ stream 1 deployment list

    Business July 28, 2025

    Tinubu, a Listening Leader with Policies in Favour of Private Sector — Dangote

    Religion July 28, 2025

    RCCG medical outreach: 500 Lagos residents benefit

    News July 28, 2025

    UNN Confers Doctor of Public Administration Degree on NDDC Boss Ogbuku

    News July 27, 2025

    Shettima embarks on journey to Ethiopia for UN Food Summit 

    Leave A Reply Cancel Reply

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

    Don't Miss
    Sports July 28, 2025

    Tinubu expresses delight with cash equivalent to 100000 USD, houses, national honour on Super Falcons

    Tinubu expresses delight with cash equivalent to 100000 USD, houses, national honour on Super Falcons…

    Tinubu expresses delight with cash quivalent of 100,000 USD, houses, national honour on Super Falcons

    July 28, 2025

    Super Falcons arrive Aso Villa after historic WAFCON win

    July 28, 2025

    The Alternative Bank Leads 300-Strong March to Combat Plastic Pollution in Lagos

    July 28, 2025

    Subscribe to Updates

    Get the latest news as they happen

    Stay In Touch
    • Facebook
    • Twitter
    • Pinterest
    • Instagram
    About Us
    About Us

    We are Multimedia company that specializes in Events Coverage and Planning, Media Publicity, Publishing, Awards and Outsourcing in giving styles to your event and creating brand visibility for your products and services.

    Email Us: officialmegastarmagazine@gmail.com
    Contact: +234 705 311 1111

    Our Picks

    Tinubu expresses delight with cash equivalent to 100000 USD, houses, national honour on Super Falcons

    July 28, 2025

    Tinubu expresses delight with cash quivalent of 100,000 USD, houses, national honour on Super Falcons

    July 28, 2025

    Super Falcons arrive Aso Villa after historic WAFCON win

    July 28, 2025
    New Comments
    • Anozie okolo on Supreme Court Affirms President Tinubu’s Victory As Atiku, Peter Obi Lose
    • Mc richman on Nigeria and South African Music histories
    • Moses Ibrahim on Olu of Warri: Pictorial @ The Ogiame Atuwatse III Economic Summit.
    • Sen Rich Kay on MALARIA ERADICATION: Prince Ned Nwoko & NMEP Meet for joint action.
    Megastar Magazine
    YouTube Facebook WhatsApp Instagram
    • Privacy Policy
    • Terms of Use
    • Contact Us
    © 2025 Megastar Magazine. Designed by MANNDI

    Type above and press Enter to search. Press Esc to cancel.