Manny Ita –
Chief Executive Officer of Mavin Records, Don Jazzy, has been named among the honourees on the 2026 edition of the Billboard International Power Players list, a recognition widely regarded as one of the most influential acknowledgements in the global music industry.
The annual list celebrates executives, producers and industry leaders who are shaping the international music landscape and driving the global expansion of music markets outside the United States.
Industry observers say the inclusion of Don Jazzy on the list marks another major milestone for Nigeria’s rapidly expanding music industry, which has gained increasing global recognition in recent years.
A statement from Billboard noted that the International Power Players list recognises leaders whose work is significantly influencing the global music ecosystem and contributing to the growth of regional music industries.
“The International Power Players list honours executives around the world who are driving the music business forward in their respective regions,” the publication said.
Don Jazzy, whose real name is Michael Collins Ajereh, founded Mavin Records in 2012 after the dissolution of Mo’ Hits Records, a label he co-established with Nigerian singer D’banj.
Under his leadership, Mavin Records has developed several prominent Nigerian artists and played a key role in promoting Afrobeats on the international stage.
Music industry analysts say the label has built a strong global presence through successful artist development, international collaborations and digital streaming growth.
“Don Jazzy has consistently demonstrated a remarkable ability to identify talent and build globally competitive music brands,” a music industry analyst said. “His recognition by Billboard highlights the growing influence of African music executives in the global entertainment industry.”
In recent years, artists from the Mavin stable have gained significant international traction, contributing to the broader global popularity of Afrobeats and Nigerian pop music.
Observers say the recognition also reflects the increasing global impact of Nigeria’s music industry, which has become one of the most dynamic creative sectors on the African continent.
The 2026 recognition places Don Jazzy among a select group of global music executives acknowledged for their contributions to shaping the future direction of the international music business.
